Mastering the Art of “Strategery”: Lessons from 90s Pop Culture

“Strategery” is a term that may bring a nostalgic smile to those who remember the 90s. Coined by Saturday Night Live’s Will Ferrell in his iconic impersonation of George W. Bush, it humorously blended “strategy” and “strategy,” capturing the essence of deliberate planning with a touch of goofiness.

In this blog post, we’re revisiting some of the most memorable pop culture references of the 90s to uncover valuable lessons in the art of “strategery.”


The Fresh Prince’s “Strategery” for Adaptation

In “The Fresh Prince of Bel-Air,” Will Smith’s character, a street-smart teenager, is suddenly thrust into the opulent world of Bel-Air. He demonstrates a remarkable ability to adapt to his new environment, showcasing the importance of adaptability and strategic thinking in navigating unfamiliar territory.

Lesson: In business and life, the ability to adapt and strategize in new or challenging environments is essential.


“Home Alone” and the Power of Resourcefulness

Kevin McCallister, the young protagonist of “Home Alone,” outwits a pair of bumbling burglars using a series of clever booby traps. His resourcefulness and creative problem-solving skills are a testament to the effectiveness of thinking outside the box in strategy.

Lesson: Sometimes, unconventional strategies and resourcefulness can lead to surprising successes.


“Jurassic Park” and the Perils of Overconfidence

In Steven Spielberg’s “Jurassic Park,” the concept of control is explored, as Dr. Ian Malcolm warns of the dangers of human overconfidence. The film illustrates the necessity of contingency planning and being prepared for the unexpected.

Lesson: Even the most meticulously crafted strategies can falter without a contingency plan and a dose of humility.


“Friends” and the Importance of Teamwork

The iconic TV show “Friends” showcases the ups and downs of a tight-knit group of friends. Through their humorous misadventures, the importance of teamwork, support and the combined power of a diverse group is emphasized.

Lesson: Collaborative strategery often yields superior results compared to individual efforts.


“The Matrix” and Challenging the Status Quo

“The Matrix” challenges the perception of reality and conformity to the status quo. Neo’s journey illustrates the power of questioning, seeking new perspectives and breaking free from the constraints of tradition.

Lesson: Effective strategery often involves questioning norms and being open to new ideas and approaches.


The “X-Files” and Uncovering Hidden Truths

In “The X-Files,” Mulder and Scully investigate strange and unexplained phenomena. The series underscores the value of curiosity, skepticism and the pursuit of truth, all critical elements in any strategery.

Lesson: An inquisitive mind and a quest for knowledge can lead to more informed and successful strategies.


The 90s pop culture is brimming with memorable moments that offer insights into the art of “strategery.” Whether it’s adapting to new situations, thinking outside the box, understanding the limits of control, valuing teamwork, challenging the status quo, or seeking the truth, these lessons can be applied to both personal and professional strategery.

Just like the catchy SNL term “strategery,” these concepts are both entertaining and enlightening, reminding us that successful strategery often demands a mix of intelligence, adaptability and a touch of humor.