Banks face growing pressure to enhance their sales strategies to stay competitive and meet evolving customer demands. The modern banking landscape requires a combination of personalized experiences, seamless service, and advanced technology. Check out...
Keep Reading
As we observe Cybersecurity Awareness Month, it’s crucial to spotlight the banking industry’s ongoing battle against cyber threats. With financial institutions being prime targets for cybercriminals, the need for robust cybersecurity measures has never...
Keep Reading
As we approach the end of 2024, it’s crucial for fintechs and financial institutions to take a step back and assess the return on investment (ROI) of their public relations and marketing efforts. This...
Keep Reading
ATLANTA, Ga., Oct. 1, 2024 – York Public Relations, a global fintech PR and marketing firm, announced today the addition of industry veteran Kelly Williams as its new Chief Revenue Officer. This strategic addition to the...
Keep Reading
As we approach 2025, the fintech industry continues to evolve at a rapid pace, presenting both challenges and opportunities for those seeking to capture the attention of banks and credit unions. Strategic allocation of...
Keep Reading
ATLANTA, Ga., Sept. 23, 2024 – York Public Relations, a global fintech PR and marketing firm, is pleased to announce it has promoted Mallory Griffin to Executive Vice President. This promotion reflects the agency’s strong growth...
Keep Reading
As we celebrate National Financial Awareness Day, it’s essential to reflect on the strides made in financial inclusion and wellness, particularly through the advancements in fintech. Fintech has become a powerful tool for banks...
Keep Reading
Before we dive in, it’s important to clarify what a paid award or ranking is. It does not include awards that require a modest processing fee. But it does include awards or rankings that...
Keep Reading
AI is rapidly transforming PR and marketing, offering unprecedented opportunities for automation, personalization, and data-driven decision-making. But could it be too good to be true? And does it put unique and innovative thought at...
Keep Reading
Effective public relations (PR) can be a game-changer for companies looking to establish credibility, build brand awareness, and drive growth. As the fintech space continues to disrupt traditional financial services and drive innovation at...
Keep Reading