Press Room

York Public Relations Welcomes Fintech Marketer Destinee Day as Vice President

ATLANTA, May 12, 2025 – York Public Relations, a global fintech PR firm, today announced that fintech marketing leader Destinee Day has joined the company as Vice President to support continued growth and expansion. With...

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Is that award worth submitting for?

Industry awards and recognitions are often pursued as validation of a company’s innovation, success, and market position. However, not all awards carry the same weight or deliver equal value.  Fintechs must develop a strategic...

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Episode 2: The State of Fintech

Following our look at where U.S. banks are increasing their fintech investments – from digital banking and payments to risk management and AI – this episode of The State of Fintech explores HOW banks...

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Episode 1: The State of Fintech

  Welcome to the inaugural edition of “The State of Fintech: The Podcast,” providing clarity and direction within this rapidly evolving industry. Our “WHY” is simple: to deliver actionable insights that empower both banks...

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Lessons from Disney’s Snow White: Why Crisis Communication Needs a Human Touch

AI has become an invaluable asset for marketing teams. From data analysis to some content creation (to be clear – not editorial content), AI has transformed how brands connect with their audiences. However, as...

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York Public Relations Offers Crisis Public Relations Term Insurance to Credit Unions

Washington, DC., March 3, 2025 – York Public Relations, the nation’s leading public relations and marketing firm serving financial institutions and fintechs, announced today at the Government Affairs Conference 2025 a new crisis communications term...

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The Irony of Expertise: When Companies Can’t Practice What They Preach

In business, there’s a peculiar phenomenon that should raise red flags for potential clients: companies that specialize in services they can’t effectively execute for themselves. This disconnect between expertise and application is not just...

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York Public Relations Publishes 2025 State of Fintech Report

New survey reveals banks’ investment plans, priority fintech segments, objectives driving investments, and the crucial criteria used when selecting fintech partners ATLANTA, Ga., Feb. 19, 2025 – York Public Relations, a global fintech PR and marketing...

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The State of Fintech

Welcome to the inaugural edition of “The State of Fintech,” a report born from our desire to provide clarity and direction in a fast-changing industry. Our “WHY” is simple: to deliver actionable insights that...

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Stop Distributing Press Releases on Fridays!

Timing is crucial when it comes to press release distribution. While it might be tempting to send out your news on a Friday to wrap up the week, this strategy often backfires, resulting in...

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