3 Reasons Why No One Knows Your Brand
Are you cold calling and reaching out to prospects more than they’re calling you? Are you having to constantly explain who you are and what you do? Do even your current customers struggle to...
Keep ReadingAre you cold calling and reaching out to prospects more than they’re calling you? Are you having to constantly explain who you are and what you do? Do even your current customers struggle to...
Keep ReadingPartnering with a PR firm can be a game-changer for your fintech, helping to elevate your brand, increase visibility, and ultimately drive growth. However, not all PR firms are created equal, and choosing the...
Keep ReadingOne of the biggest requests we receive from clients and prospects is earned media coverage. Fintechs want to be featured in publications like American Banker, ABA Banking Journal, BAI Banking Strategies, Credit Union Times...
Keep ReadingAs the fintech industry continues to evolve at a rapid pace, so too do the trends in public relations strategies and tactics. In 2024, staying ahead of the curve in fintech PR is essential...
Keep ReadingPR firms are the unsung heroes behind many successful brand campaigns, crisis management strategies, and media relations efforts. However, like any partnership, working with an outside firm comes with its fair share of advantages...
Keep ReadingA couple months ago, we discussed several signs that it’s too early to hire a PR firm. Reasons included undefined goals and objectives, an unclear brand identity, or no well-defined target audience, among others....
Keep ReadingAs we usher in 2024, the global landscape continues to be marked by unprecedented challenges and uncertainties. In this era of rapid information dissemination and heightened public scrutiny, the need for crisis preparedness has...
Keep ReadingThe ever-evolving landscape of PR keeps professionals on their toes, and as we step into 2024, it’s crucial to stay ahead of the curve. The coming year promises exciting shifts in the PR landscape,...
Keep ReadingEntrepreneurship is an exhilarating journey filled with opportunities for success and growth. However, it’s also rife with pitfalls and challenges, some of which can lead to the unintentional destruction of your business. In our...
Keep ReadingAs Thanksgiving approaches, the spirit of gratitude and reflection permeates the air. It’s a time when families and friends come together to celebrate and express thanks for the blessings in their lives. Similarly, in...
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